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Biden for President
"Be Not Afraid" +
:60 TV ad from Sept. 1, 2020 run on national cable and in battleground states.
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Biden: I want to make it absolutely
clear. Rioting is not protesting. Looting is
not protesting. It's lawlessness, plain and
simple. And those who do it should be prosecuted.
Fires are
burning, and we have a president who fans the
flames. He can't stop the violence because for years
he's fomented it.
But his failure
to call on his own supporters to stop acting as an armed
militia in this country shows how weak he is.
Violence will not
bring change; it will only bring destruction. It's
wrong in every way.
If I were
president, my language would be less divisive. I'd
be looking to lower the temperature in this country, not
raise it.
Donald Trump is
determined to instill fear in America. Because
Donald Trump adds fuel to every fire.
This is not who
we are.
I believe we'll
be guided by the words of Pope John Paul II, words drawn
from the Scriptures: Be not afraid.
Biden (voiceover): I'm Joe Biden and I
approve this message.
Notes: The
Sept. 1, 2020 press release:
Joe Biden’s Hopeful Message Lights Up the Airwaves as
Team Trump Goes Dark
Biden for President Spending $45 Million Across
Broadcast and Digital This Week
Today, Biden for President adapted Joe Biden’s speech
yesterday in Pittsburgh, Pennsylvania into a new
minute-long ad that will begin airing nationwide on cable
channels and in key battlegrounds. As the Trump campaign
is still dark in critical states, Biden for President is
continuing to ramp up its general election paid media
spending, investing $45 million on broadcast and digital
this week alone.
“Be Not Afraid” uses Vice President Biden’s remarks about
how President Trump has fanned the flames of division,
failed to unequivocally condemn the violence in American
cities, and instilled fear across the country. The ad
highlights Joe Biden’s message to the country in this
moment: we must stop the unacceptable violence, unite the
country, and be guided by the words of Pope John Paull II:
“Be Not Afraid.”
In addition to airing nationwide on cable networks, the
new ad will also air in Arizona, Florida, Michigan,
Minnesota, Nevada, North Carolina, Ohio, Pennsylvania, and
Wisconsin. Biden for President will also expand its
Spanish Language programming with “Decepciones” airing on
radio and Spanish Language networks in Nevada, North
Carolina, and Minnesota.