- Campaign Communications « Ads—Pre-Primary Period
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Friends of Andrew Yang
Friends of Andrew Yang
"A New Way Forward" +
:60 TV ad from Nov. 7, 2019 run in IA.
[Music] Female Announcer: The
son of immigrants who came here seeking the American Dream, Andrew Yang.
His parents taught him about hope and hard work.
A leader in education.
Andrew Yang, the founder of Venture for America, a nonprofit that
helped create thousands of jobs.
President Obama named Andrew a champion of change, and his ideas are a
blueprint for a new way forward:
an economy where big tech and Wall Street are held accountable;
a health care system with Medicare for All, that takes on drug
companies to lower prices;
a fight against climate change that confronts big polluters.
Yang (clip from rally):
We
have to re-write the rules of the 21st century so that they work for
us.
Female Announcer:
Andrew
Yang. Parent. Patriot. Not a politician.
A new leader who understands that what's coming is the greatest
economic transformation in history, and who can lead us in the fight
for the future that we want.
For president, Andrew Yang. A new way forward.
Notes: From the Nov. 7
press release...
YANG LAUNCHES FIRST TV AD ENTITLED “NEW WAY FORWARD” IN
IOWA WITH $1 MILLION+ BUY
“His ideas are a blueprint for a new way forward... Parent,
patriot, not a politician. A new leader who understands that what’s
coming is the greatest transformation in history.”
"This is a significant media buy across the state of Iowa,” stated
Senior Advisor Mark Longabaugh. “Democratic voters will see Andrew Yang's message multiple times over the next week,
learning about his credentials, family and unique plan to move our
country 'a new way forward.'"
Despite being the outsider candidate during much of the 2020 election
season, Yang has
been
growing
in
the polls and accumulating support in the early primary
states with polls showing room to grow. According to a recent CNN
poll, he has grown faster in favorability than any other
candidate. He’s already beating candidates like Joe Biden among voters
under 45 (NYT/Siena).
“Throughout our ascent, we’ve found one constant to be true: when
voters learn about Andrew Yang’s
story
and
ideas
to propel this country forward, they like what they
hear,” said Nick Ryan, Campaign Chief. “This campaign has the
candidate, message, and team needed to reach voters and caucus goers
and go toe-to-toe with anyone in this primary.”
The ad buy
comes at a time when Yang is
building
out
the
infrastructure of his presidential campaign, making
key hires in the early states, and professionalizing the overall
operation with seasoned veterans of the Obama, Clinton, and Sanders
presidential campaigns.