The 2020 Candidates on Twitter

           
Which candidates are making the most effective use of Twitter?  Who are the most prolific Tweeters, and which candidates leave the
Tweeting to aides?
  Would a content analysis of candidates' Tweets show different mixes of Tweets about daily life, policy, reactions to events in the news and retweets, and can one identify different Tweeting strategies or approaches.


@MichaelBennet
@JoeBiden
@CoryBooker
@GovernorBullock
Running to be your next president. Current Senator, former school superintendent. Two N’s, one T. Senator, Vice President, 2020 candidate for President of the United States, husband to , proud father & grandfather. Loves ice cream, aviators &  U.S. senator from New Jersey and Democratic candidate for president. Most tweets (and typos) are mine, some are my team’s. Husband. Father of three. Runner. Montana's 24th Governor. Candidate for President of the United States. Help us secure our space on the debate stage:
@PeteButtigieg @JulianCastro @JohnDelaney
@BilldeBlasio
Running for president of the United States. Afghanistan vet, musician, businessman, husband to Chasten, and South Bend's "Mayor Pete." (BOOT-edge-edge) Father, husband, Texan, presidential candidate. He/Him/Él. Former Sec. of Housing & Urban Development, Mayor of San Antonio. Text DEBATE to 45300 to join us! Blessed w/ 4 great girls & to be married to April. Blue collar kid/successful entrepreneur/CEO/Congressman. 2020 campaign on jobs/solutions/ideas/unity/decency Mayor of New York City and candidate for president. Fighting for working people, no matter how much money you make or where you live. Ads by de Blasio 2020.
@TulsiGabbard @SenGillibrand @KamalaHarris @Hickenlooper
Soldier. Veteran. Surfer. Congress. Candidate for President. (Use of TG's military rank, title, or photo do not imply Army or DoD endorsement.) Mom to Theo, Henry and dog Maple. Wife to Jonathan. U.S. Senator from NY and candidate for president. Not “very polite.” U.S. Senator and candidate for president. Wife, Momala, Auntie. Fighting for the people. No corporate PACs, just people like you. Text JOIN to 70785 to join us. Candidate for President. Former Governor of Colorado. Dad. Husband. Craft brewer and occasional banjo player. A name you won’t forget. Text "Hick" to 555888.
@JayInslee @AmyKlobucher @WayneMessam @SethMoulton
Grandfather of 3; husband to Trudi; governor of WA. Running for president to defeat climate change. Join us today: U.S. Senator from Minnesota and candidate for President. Text AMY to 91990 to join our homegrown campaign. Mayor of Miramar, FL. Climate-conscious business owner. Father of 3, husband. Natl 🏉 champ. 1st Gen 🇺🇸. Running for President of the United States. Father, husband, Marine, Congressman, and candidate for President of the United States. It's time for a new generation of leadership.
@BetoORourke @TimRyan @BernieSanders @JoeSestak
Building a new kind of politics through a grassroots campaign for America -- for everyone in America. Powered by people, not PACs. Running for Prez | Family man | Rep for Ohio’s 13th | Follow me on IG: 
U.S. Senator from Vermont and candidate for President of the United States. Father & husband. Former 3-star Admiral, Dir for Defense Policy, Dir of Navy Anti-Terrorism Unit, & Congressman. Walked across PA. Running for President
@TomSteyer
@EricSwalwell @ewarren @marwilliamson
Husband and father. Former investor. Signed The Giving Pledge to donate half of my net worth in my lifetime. 2020 Democrat for president.

Dad | Husband | Presidential Candidate who is ready to go big, be bold, and do good to create a better future for YOU and for America.
[ended campaign July 8, 2019]
US Senator, MA. Former teacher & law professor. Wife, mom (Amelia, Alex, Bailey, ), grandmother, & Okie. Official account: 2020 Presidential Campaign.

Activist, Humanitarian and Entrepreneur. 2020 candidate for President of the United States. 



@AndrewYang


2020 US Presidential Candidate (D). Entrepreneur & Founder of My book: Join the campaign here:




@realDonaldTrump @GovBillWeld

45th President of the United States of America🇺🇸 The official account for Governor Bill Weld and the Weld 2020 Presidential Campaign Committee.
this page as of July 9, 2019.
earlier version

 
profile photos
Most of the profile photos feature a medium closeup or medium head shot of the candidate.  A couple are different: Biden has the logo, O'Rourke a family shot, and Trump an extreme close up.  The photos are generally generic.  The Gabbard and Sanders photos include the American flag and the Castro photo is from his announcement speech. 
Several of the candidate images have changed.  For example, the Buttigieg image changed when he went from an exploratory to full candidate.  Between May and July Warren went to a more artistic image and Inslee went to a more formal portrait, while Ryan went from a formal portrait to a more casual shot.

old
new

words
The words accompanying the profile photo provide a bit of biography, and for more than half the candidates include some mention of family.  Several of the candidates wedge in a bit of campaign message, slogan or "Text to."  Between May and July seven of the campaigns tweaked, honed or otherwise refined the candidate blurbs.  For example, Bullock removed a reference to dive bars, Castro added a cute gender identifier "He/Him/Él,"
Moulton added a slogan, "It's time for a new generation of leadership." O'Rourke added text where there was none previously.  Williamson went from "Spiritual and inspirational author, lecturer, non-profit activist - also 2020 candidate for Democratic nomination for President" to "Activist, Humanitarian and Entrepreneur. 2020 candidate for President of the United States."

text changes

Bullock
May 19 - Husband. Father of three. Runner. Lover of dive bars. Montana's 24th Governor. Candidate for President of the United States.
July 9 - Husband. Father of three. Runner. Montana's 24th Governor. Candidate for President of the United States. Help us secure our space on the debate stage:

Castro
May 19
- Father, husband, Texan, presidential candidate. Former Secretary of Housing & Urban Development, Mayor of San Antonio. Text DEBATE to 484848 to support us!
July 9 - Father, husband, Texan, presidential candidate. He/Him/Él. Former Sec. of Housing & Urban Development, Mayor of San Antonio. Text DEBATE to 45300 to join us!

Gillibrand
May 19 - Mom to Theo, Henry and dog Maple. Wife to Jonathan. U.S. Senator from NY and candidate for president. Text BRAVE to 60980 to get updates from Gillibrand 2020!
July 9 - Mom to Theo, Henry and dog Maple. Wife to Jonathan. U.S. Senator from NY and candidate for president. Not “very polite.”

Moulton
May 19 - Father, husband, Marine, Congressman, and candidate for President of the United States. Text SETH to 31996 to join the mission.
July 9 - Father, husband, Marine, Congressman, and candidate for President of the United States. It's time for a new generation of leadership.

O'Rourke
May 19 - [No text]
July 9 - Building a new kind of politics through a grassroots campaign for America -- for everyone in America. Powered by people, not PACs.

Ryan
May 19 -
Running for President | Proud family man | Rep for Ohio’s 13th | Follow me on IG: | Tweets by Tim Ryan signed “TR”
July 9 - Running for Prez | Family man | Rep for Ohio’s 13th | Follow me on IG: 

Williamson
May 19 - Spiritual and inspirational author, lecturer, non-profit activist - also 2020 candidate for Democratic nomination for President
July 9 - Activist, Humanitarian and Entrepreneur. 2020 candidate for President of the United States. 


bannner images
Banner images include the candidate interacting with family or constituents, rally scenes, solo shots of the candidate.  Often the campaign logo or a slogan is included.  A few of the banners are only text or logo.  Ideally the banner image and the profile photo work together and complement each other, rather than repeating or stepping on each other.


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